| Bozeman’s gotoBilling Founders Launch LayAwayPro |
| Thursday, 22 July 2010 06:53 |
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BOZEMAN -- In today's economy, expendable cash is limited and people are hesitant to spend what they have. Consumers have changed their buying habits, finding creative ways to obtain items with less cash and limited credit.One such change is a resurgence of layaway. Blogs and social networks confirm that consumers are looking for stores that offer layaway options. Corporations like Kmart & Sears have recently reported substantial increases in sales as a result of their increased promotion of layaway as a viable and convenient payment alternative. The Internet makes connecting with and managing customers easier than ever before. Layaway management software like that offered by LayawayPro.com allows layaway to be managed entirely online and eliminating the need for antiquated tools like 3x5 cards and ledger books. Retailers set payment terms, amounts, and schedules in the software. LayawayPro.com produces contracts, calculates payments, and provides automated tracking. Consumers login for free to view their layaway details. LayawayPro.com provides secure online layaway information for the consumer and easy management tools for the retailer. Easy purchase options enhance the consumers' ability to buy now and pay later resulting in a significant boost to retail sales. Layaway, popular for decades, dwindled over the last 30 years as credit card use became pervasive. But credit card debt has thrown many families into financial trouble. Credit is less available and people are moving away from creating debt to make purchases. Reintroducing layaway is a great way to encourage sales while supporting a responsible buying trend. Retailers who actively promote layaway could see sales increase by 20-30 percent. Steve Roderick founded LayawayPro.com with the goal of promoting financial freedom through debt-free commerce. Roderick saw this tool as a way to help individuals and businesses survive the recession. "If we can make it easy for people to do business without burdening the retailer, everyone wins," says Roderick. "Getting back to the values of our parents and grandparents will help us get through this," he adds. Although banks and credit card companies promote debt and payments, consumers are becoming more financially educated and are looking to escape the bondage that accompanies debt. Consumers are reevaluating and seeking ways to conduct commerce without creating debt or adding monthly payments. Products like LayawayPro are the "new" buying tools of the future. |



BOZEMAN -- In today's economy, expendable cash is limited and people are hesitant to spend what they have. Consumers have changed their buying habits, finding creative ways to obtain items with less cash and limited credit.









